Yuru Camp (also known as Laid-Back Camp) centers around high schoolers Rin and Nadeshiko, who share a passion for camping in Japan's scenic landscapes. The series captures their relaxing outdoor adventures, highlighting the joys of nature, friendship, and simple camping routines.

In Japan, Yuru Camp has grown immensely popular, sparking themed events, merchandise, and even tourism boosts to real-life camping sites featured in the anime. Its laid-back atmosphere and relatable characters have resonated with fans, making it a beloved slice-of-life series that celebrates the charm of the great outdoors.